Holland & Barrett is UK’s leading health and wellness retailer with over 150 years of heritage. The brand is transforming the future of wellness, evolving from a trusted high street name to a lifelong wellness partner.
In 2024, Holland & Barrett launched H&B&Me - a revolutionary personalised wellness app that puts preventative health at its core. Built on behavioural science and deep customer insight, the app features a biological age calculator driven by advanced data modelling, helping users understand and support their health through sustainable behaviour change.
H&B&Me provides holistic support across 4 key pillars of wellbeing: nutrition, physical activity, sleep, and emotional wellbeing, through tailored 21-day behaviour change programmes. With features like home blood tests, personalised goals, digital coach, and rewards for healthy habits, the app empowers users to take control of their long-term health and wellbeing.
Endorsed by the Organisation for the Review of Care and Health Apps (ORCHA) and the British Society for Lifestyle Medicine (BSLM) and winner of the 2025 Salesforce Customer Experience Gamechanger Award, H&B&Me is redefining how people engage with their health, making it personal, measurable, and truly impactful.
